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Ellela Cosmetics Gives Back to Women in Need

"Beauty for Courage" brings together two local shops

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Greenwich, CT | Added on March 22, 2014 At 11:56 PM

In light of women's history month, a cosmetics shop owner teamed up with Courage b. clothing boutique on Greenwich Avenue to raise money for women in need. After experiencing the success of opening her own business in August, Elle Murphy of Ellela Cosmetics decided to give back.

"Everything that I've been through has just brought me to this place, where I can use my talents and my hardships and have turned them around to help others and inspire them."

Murphy says the $5,000 she's expecting to raise from all sales proceeds to go towards "Beauty for Courage", a charitable organization she recently began to help women struggling through adversity and health conditions.  

"Anybody who has gone through adversity in their lives, maybe they've going through abuse, they're trying to get back into the workforce," said Murphy. "We supply clothing for them, we work with patients that have gone through cancer. We actually make wigs for them. We give them makeovers, they go to hospitals, they can come through us. Everything is funded through the organization." 

"After a tough winter, so long everybody is out with color," said Courage. b chief designer Noemi Goureau. "Children come here, we put some food, makeup." 

The event also brought local author and nutritionist Carol Cotterill to promote her latest book entitled The French twist. Ten percent of the book proceeds will go directly to organization. 

Murphy says the cosmetic shop also helps other local charities raise money. For more information and how to donate visit 


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